Racing Breeders’ Cup and Keeneland introduce new premium seating spaces and again implement attendance cap to ensure enhanced experience for participants and fans


Tickets for 2020 Breeders' Cup World Championships at Keeneland Now On Sale

March 09, 2020
Breeders’ Cup and Keeneland introduce new premium seating spaces and again implement attendance cap to ensure enhanced experience for participants and fans

LEXINGTON, Ky. (March 9, 2020) — The Breeders’ Cup, one of Thoroughbred racing’s most prestigious international events, today announced that tickets to the 2020 Breeders’ Cup World Championships at Keeneland on November 6 and 7 are now on sale to the general public. In accordance with continuous efforts by the Breeders’ Cup to enhance the fan and participant experience, the 2020 event will incorporate several special elements and offerings, including expanded luxury seating spaces and an attendance cap of 45,000. Complementing the world-class Keeneland Race Course, which will host the World Championships for the second time in the event’s history following its inaugural year as host in 2015, the developments further distinguish the upcoming Breeders’ Cup as an unparalleled luxury lifestyle experience showcasing the best in horse racing, entertainment and hospitality.

To review seating options and purchase tickets online, fans can visit now.

“We eagerly anticipate returning to Lexington for the 37th running of the Breeders’ Cup World Championships,” said Drew Fleming, President and CEO of Breeders’ Cup. “In collaboration with our partners at Keeneland, we’ve been hard at work to ensure that the upcoming event is the best in Breeders’ Cup history, showcasing world-class Thoroughbred racing which will be conducted at the highest levels of safety and integrity. We look forward to unveiling this exemplary World Championships experience to longtime racing enthusiasts and new fans alike in November.”

The 2020 event will feature over $10.5 million of enhancements to the venue’s luxury seating areas, including the addition of temporary chalets and lounges. Ticketing options include:

  • A new seating area for 2020, the Silks Lawn Chalet is a 50,000-square-foot, glassed-in and climate-controlled chalet -situated in the clubhouse turn that includes reserved seating, dedicated mutuel tellers, private buffet and restrooms. Single-day tickets are available for $265 per person on Friday and $385 per person on Saturday, while two-day packages are available for $650 per person.
  • The Saddling Paddock Chalet offers unbeatable views of the Championship contenders as they circle the saddling paddock before each race, as well as private buffet dining and access to the apron to view live racing. Two-day packages are available at $1,325 per seat.
  • The Trackside Chalet Dining offers interior climate-controlled dining situated in the clubhouse turn. Guests will enjoy private buffet and dedicated mutuel tellers along with access to the rail to view live racing.  Two-day packages are available at $1,350 per seat.
  • The Keene Barn and Entertainment Center is one of Keeneland’s most popular venues, offering a private buffet, mutuel tellers, live entertainment and premium cash bar in a climate-controlled environment. There is no track view or access from this venue. Single-day seats are available for $190 on Friday and $210 on Saturday. Two-day packages are also available for $400 per person.
  • Sales Pavilion Dining, where guests can enjoy private dining with a buffet, premium cash bar, restrooms and mutuel tellers, includes views of the exciting races from the track apron on the first floor of the Grandstand area. Friday tickets are available for $205 per person, and Saturday tickets are available for $350 per person. Two-day packages can be purchased for $555 per person.
  • Grandstand Reserved Seating,  which offers stadium-style reserved seating on the third floor of the Grandstand, situated between the 16th pole and finish line, with convenient access to mutuel tellers, concessions, bars and restrooms. Two-day packages are available for $500 per seat.
  • Clubhouse Reserved Seating, which offers stadium-style reserved seating on the third floor of the Clubhouse, boasts excellent views of the races, convenient access to mutuel tellers, concessions, bars, restrooms and more. Two-day packages are available for $750 per seat.
  • Six options for General Admission tickets – the Clubhouse General Admission, the Stretch Run Package,  General Admission (Grandstand Access), Sports Bar, Mezzanine Bar and The Hill (tailgate lot with no track access) – are available now starting at $40 per pass.
  • Fans looking for all-inclusive ticket, travel and hospitality packages can secure one through Breeders’ Cup Experiences offers packages that combine a race ticket with premium hospitality access, exclusive extras at the track and travel and lodging accommodations.

The 37th running of the Breeders’ Cup World Championships, which takes place on Friday, November 6 and Saturday, November 7, 2020, will be televised live by NBC Sports Group.



The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred horse racing’s year-end Championships, as well as the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The Breeders’ Cup is also a founding member of the Thoroughbred Safety Coalition, an organization composed of industry leaders committed to advancing safety measures in Thoroughbred racing and improving the well-being of equine and human athletes.
The 2020 Breeders’ Cup World Championships, consisting of 14 Championship races, will be held on November 6-7 at Keeneland Race Course in Lexington, Kentucky and features a total of $35 million in purses and awards. The event will be televised live by the NBC Sports Group. Breeders’ Cup press releases appear on the Breeders’ Cup website, You can also follow the Breeders’ Cup on social media platforms FacebookTwitterInstagram and YouTube.

For more than 84 years, the Keeneland Association has devoted itself to the health and vibrancy of the Thoroughbred industry. As the world's largest Thoroughbred auction company, Keeneland conducts sales every January, September and November. Its sales graduates dominate racing across the globe at every level. In April and October, Keeneland offers some of the highest caliber and richest Thoroughbred racing in the world. In 2020, Keeneland will host the Breeders’ Cup World Championships on November 6-7. Uniquely structured, Keeneland is a private, for-profit corporation that returns its earnings to the industry and the community in the form of higher purses, and it has made millions of dollars in charitable contributions for education, research and health and human services throughout Central Kentucky. To learn more about Keeneland, visit

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